When The Gap announced last week that they were moving to “a more contemporary, modern expression” with their logo, they sure got a lot of feedback.  The backlash came from all corners of the social web, including thousands of tweets and Facebook updates calling out the new design.   It only took a few days [...]

My destined to be on Survivor brother-in-law Ryan caught this 250lb “Dusky”, casting from the beach in Corolla.  He was out drum fishing, but threw out an extra line with some bloodied Bluefish where he caught this monster in chest deep water.  ”Tis the Season” for sharks in the Outer Banks, I think I will [...]

My latest completed website design project is for Cosmos Pizzeria in Corolla, NC.  I used Wordpress to create a super functional site that has an easy to use back end, allowing the shop owners to easily keep this site up to date.  The site is also integrated with their very active Facebook page, which had [...]

I have been working with one of my clients to develop a social media based marketing plan for the web. I decided that I would cut out the specifics of the plan and present it conceptually, in a format that was as visual as possible. I think these same principles can benefit other businesses looking to market to the social web.

Those of you who have talked business with me know that I am a bit of a Twitter Fanboy, and should not be surprised at me reporting on Twitter’s traffic results as if it were some sort of sporting event.  Well, in a recent study conducted by marketing research firm ComScore, Twitter topped Myspace in [...]

We are very proud of the fact that we have gained the number one ranking for restaurants in the city of Corolla, NC. Sites like Tripadvisor.com and Yelp.com can be a great tool to promote a small business that has a focus on a quality product.

A few months ago, I wrote a post about the logical steps of a green retrofit. The point of my post was that despite the “it” factor of alternative energy, going for solar panels right off the bat doesn’t make much sense. Yesterday, I read a post from Musings of an Energy Nerd, that approached the same issues graphically .

I was recently reading about famed photographer Carleton Watkins who took a lot of the famous early photographs of the National Park System, and I came across this shot “Yosemite Valley from the Best General View” from 1866.   I noticed that it was taken from a similar vantage point as one of the photos [...]

I just developed a new website for La Dolce Vita, Corolla’s new authentic Italian restaurant. By using Apple’s Iweb software, my new go to for short on budget, short on time projects I was able to create an attractive and professional website, and do it quick!

The nation’s first zero-energy public school is now being constructed in Bowling Green, KY.  Wait, Kentucky?  Yep, Richardsville Elementary School in Warren County, KY is about to become the first zero energy school in the US.  Warren County Public Schools have had an active conservation management program since 2003,  avoiding $4 million in energy costs, [...]